Publik Brewery co

 
 

Advanced typography class

The goal of the project was to create a typographically rich, restaurant brand, including logotype, and express it through a series of specialized but appropriate taste-tempting menu designs, using strong informational hierarchy, format and style. My group was assigned, Publik Brewery Co, an organic brewery with free-range meats. For the logomark, I made a simple and charming mark of a cow. For the menu designs, I opted for a minimalist approach in order to not overwhelm the reader due to amount of items on the menu.

 
 

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