TCS x The Cheesecake Factory (2025)

This collaborative concept project was developed in partnership with a fellow designer, combining cohesive brand storytelling with custom product artwork. The visual identity system (typography and color palette) was created by my coworker, while I designed and illustrated the original vector artwork featured across the collection and product assortment, ensuring the illustrations translated seamlessly across packaging and supporting assets.

Disclaimer: This collection was fully developed through the concept and design phase, including finalized creative assets, product artwork, and production files but was ultimately not brought to market or released at retail.

All rights reserved to The Crème Shop.

© 2025 The Cheesecake Factory